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5 Characteristics of a Logo that You Should Never Ignore
The logo is the first thing that people see when they come across your business website, pamphlets, signage, or advertisements. It’s the...
Jan Marino
Nov 28, 20224 min read
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5 Essential Practices for Branding Your Business: The Ultimate Guide
You might cringe when you think about the word “brand” because it brings to mind advertising agencies, marketing gurus, and logo-building...
Jan Marino
Nov 21, 20224 min read
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How to Brand Your Business Using Print Marketing: 5 Steps to Success
Looking to grow your business and take it to the next level? Then you need to start implementingsome marketing strategies as soon as...
Jan Marino
Nov 14, 20224 min read
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How to Build a Successful Marketing Campaign: The Difference Between Online and Offline Strategies
Digital marketing has become essential for any business looking to grow their audience and visibility in the online world. From Facebook...
Jan Marino
Nov 7, 20225 min read
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5 Critical Questions to Ask Your Commercial Printer Before Hiring Them
You know you need to find a printer for your business. You’ve read all the articles and blog posts that explain how important it is to...
Jan Marino
Oct 31, 20224 min read
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5 Ways Social Media Marketing Can Affect Your Business
Social media marketing can have a positive impact on your business or a negative one. While there are many opportunities social media...
Jan Marino
Oct 24, 20222 min read
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3 Reasons Why Sending Christmas Cards to Your Clients Is Important (And How To Make It Work)
Did you hear the news that nobody sends Christmas cards anymore? That we’re all too busy and caught up in our own lives to take a few...
Jan Marino
Oct 17, 20223 min read
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What to Write in Holiday Cards to Clients and Employees
Getting ready to order your customized holiday cards for clients? It's definitely best NOT to put it off much longer so you can avoid the...
Jan Marino
Oct 10, 20225 min read
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Win Loyal Customers With These 6 Postcard Ideas
The world is becoming more digital than ever before. Thanks to technological advancements like the internet, smartphones, and social...
Patrick Harlow
Oct 3, 20224 min read
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How to Create A Brochure That Will Instantly Convert Your Prospects
If you operate a retail business or offer services to the public, you probably want to advertise your services and products to the widest...
Patrick Harlow
Sep 26, 20223 min read
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Driving Brand Loyalty With Emotion
Increasing brand loyalty - building a customer or client base where they come back to you time after time and also recommend you to their...
Patrick Harlow
Sep 19, 20225 min read
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7 WAYS TO SPEED UP YOUR NEXT PRINTING PROJECT
Having HD Print & Marketing produce high-quality offset or digital projects can offer you printed projects you can’t perform at your...
Jan Marino
Sep 12, 20224 min read
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How to Write a Headline That Hooks Readers in 15 Ways
Knowing how to write a headline can be the difference between your neighbor reading your piece and thousands sharing it. Considered an...
Patrick Harlow
Sep 6, 20229 min read
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Design for Print: 3 Rookie Mistakes to Avoid
For rookie designers, projects for print can be especially difficult. There are many simple mistakes that can result in severe problems...
Jan Marino
Aug 29, 20223 min read
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What is the Difference Between Digital and Offset Printing?
Image Source: FreeImages With the rise of digital printing and its affordability, manufacturers are turning to it more often than not....
Patrick Harlow
Aug 22, 20224 min read
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Can't wrap your head around neuromarketing?
I must confess, I didn’t have top of mind awareness of neuromarketing either. Basically, the premise is that our brain’s reaction to what...
Jan Marino
Aug 15, 20226 min read
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The 10 Most Expensive Printing Mistakes
This week we decided to include a fun article that points out printing mistakes. We always try to catch our own mistakes when printing...
Jan Marino
Aug 8, 20226 min read
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Rethink Ink? What does this really mean to me?
Why do we say Rethink Ink? Our clients have a need to market effectively to get their message, their story across to their potential...
Jan Marino
Aug 6, 20224 min read
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Account for Bleed in Your Projects
Are you currently working on a design project that requires bleed? Bleed is necessary in printing to prevent trimmed edges from being...
Jan Marino
Jul 25, 20223 min read
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5 Best Business Cards Designs and their Unique Features
In today’s digital world, a business card is no longer a simple printed piece of paper. Business cards are an important networking tool...
Jan Marino
Jul 18, 20224 min read
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